A warm welcome to our global partners: New Balance, YRC, SEC, Pro-Stretch, and Shining! We recently gathered at TSG's Guangzhou headquarters to launch the NB Football Series commercialization meeting.

The New Balance UK development team and key TSG suppliers united in discussions to address issues ahead of the new season’s launch. Together, we are committed to ensuring every product meets the highest quality standards, perfectly showcasing the excellence of athletic wear.

After touring the headquarters, the New Balance apparel procurement team expressed renewed confidence in our production capabilities and strategic planning. Both sides have reached a consensus on future product development directions and have outlined a preliminary three-year growth roadmap.

Every face-to-face meeting continues to strengthen our partnership. We look forward to advancing, collaborating, and winning the future together!